Tips & Tricks for negotiating The Metaverse with........Pooky Amsterdam
The Metaverse is here today! As many battle it out, like the giant Horizon World, which has been knocked for a loop in the first round while Roblox roared with big brands, Fortnite jumped in with Ralph Lauren! At Decentraland there's a party and virtual Cuervo. This week.
The (Re-)Birth of The Metaverse is still young, so while many are finding their legs...there is a future which will evolve in its own way. How things look will be different in a year or so. As companies and those behind the various Metaverses debate how to get users to return and business to prosper, I shall look into the future for new ideas in these new lands.
Q: With the New Year upcoming, can you make any predictions as to what might be going on in the Metaverse of the future?
Many people think the Metaverse is the future and if billions of dollars are right, it will be. What kinds of services will we see? There are new needs to be met with a focus on how to maximize the User Experience and Profits.
A few predictions:
1) Digital Life Insurance -
You spend hours and real world money in the Metaverse, whether building an inventory, NFT collection or virtual real estate, all of those things would be insured in the physical world, why not for the Metaverse? While you can't insure against electricity coming to an end, you should be able to cover for loss of items due to hacking, theft or even the termination of the platform for whatever reason. Everyone has virtual assets in some persistent form or other with this looking to increase, providing insurance for our virtual goods either through backup servers, separate computer or USB stick is important.
2) Metaverse Travel Agents -
There is so much going on in The Metaverse, where do you spend your quality time? There is a need for a director of digital spaces when you need a place to go, one stop shopping for a schedule. Do you want a concert, a movie, play, comedy night, or talk show? Going on a date with yourself to check out what's happening, or taking a friend with you, you need some calendar scheduling for dates, times and something else. You have to make sure you have all those Metaverses installed and are up to date with the UI which leads to...
3) Avatar Concierge Services
There are lots of places to go, say you just want to enter The Metaverse as a cool avatar in the hottest place on the platform, with a functional inventory and coin of the realm to spend. Would you pay for that? For all that to be set up, per your notes to the concierge who will be delivering a name and password? This is a niche business, but it has applications beyond just you if you dont have the time to go through the set-up. Let's say you need to bring in an investor, or someone you want to impress: making them an avatar which logs into the space is an easy way of getting them in your room. The Concierge can also zoom, and through shared screens shepard you/them into the new platform until you are comfortable.This service provides as smooth an entry possible minimizing awkwardness.
5) Metaverse Entertainment Channel
The Metaverse is not only a place to go, it begins to be the background of our stories upon entering. Within this population are people who will want to film and also produce content for filming. Something I was very impressed with was the Roblox Video Stars program. Metaverses can attract users with a channel of quality video. In the bid to create legitimate reason to go to XYZ Metaverse, think of how a network that broadcasts news, events, interviews, puzzle solving, et al would be a showcase for different Metaverses. As CableTV has multiple channels, MEC would be open to programming produced in a Metaverse or Virtual World platform. This is User Created Content curated to show the best.
6) Metaverse Game Show Network
This is my dream, to have viewer log-in entertainment, and people playing along in game shows, with the chance to become a contestant from the privacy of their living room. No more mere data-point vote for a singer during a TV show, but a true participant through avatar presence. Daily shows offer a quick trip into the Metaverse like a Dinner Dash experience with prizes while more extended Role Play games can be saved and go on for weeks. All build community, offer branding, sponsorship and product placement opportunities, plus the shows can be streamed live allowing feedback and comments. All to be found in the regular weekly schedule, MGSN guide.
Cost associated with producing a show like this are low, if you're interested, let's talk.
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